The Cloud: Everything You Need to Know

The cloud refers to the on-demand increase in computer system resources, particularly data storage and computing power, without the user’s direct active management. It relies on resource sharing to achieve coherence and economies of scale, much like a utility (such as the electricity grid) over an electricity network. It is an approach to providing pervasive,…

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How The Search Algorithm Affects Your Site

There is a search algorithm that determines what content is displayed to the users on your website. This algorithm can be something as simple as a decision tree or a more complicated machine learning system. However, these search algorithms can sometimes be changed without warning, which can have severe consequences for your website. Algorithm changes…

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How SEO Can Make Your Site Eco-Friendly

You probably know that if you have a website, you need to keep your search engine optimisation (SEO) on point- especially if you are a business owner. SEO helps your website rank highly on search results and helps more people find your website. Obviously, improving the number of visitors to your site increases the chance…

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Reasons Your Business Should Hire a Professional Videographer

All your hard work has paid off. You have established your brand, and the time has come to promote it. Promotion and marketing is a vital part of your business, and every move matters. There is no room for mistakes! Therefore, there is no substitute for a professional videographer when your business is on the…

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Facebook Ads: How To Perform Better

It feels exciting to log onto Facebook Ads Manager and see that your ads are accomplishing their goals. But, there are times when you can log into your Ads Manager and see zeros across the board. This can be frustrating, especially when considering how much time and effort you’ve put into your campaign. If this…

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Why Your Business Needs Cloud Computing

Cloud computing has become an essential service for large and small businesses seeking to succeed in this competitive economic climate. While the benefits of migrating to the cloud are significant, as with all major investments, it is important to research all of the risks. Cloud computing has its advantages and disadvantages for all businesses. Why…

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