All your hard work has paid off. You have established your brand, and the time has come to promote it. Promotion and marketing is a vital part of your business, and every move matters. There is no room for mistakes! Therefore, there is no substitute for a professional videographer when your business is on the line. Only a finely crafted video production will provide the desired results. Take a look at these three common reasons to hire a professional videographer: 1. Professional Videographers Know What They Are Doing! Many business owners try to get away with cheap or DIY video...

It feels exciting to log onto Facebook Ads Manager and see that your ads are accomplishing their goals. But, there are times when you can log into your Ads Manager and see zeros across the board. This can be frustrating, especially when considering how much time and effort you’ve put into your campaign. If this is your situation, don’t panic or think of leaving your campaign altogether. Instead, focus on finding out why your ads are underperforming and then take the necessary steps to fix the problem. Here are the top 7 possible reasons why Facebook ads fail to convert...

If you're looking to attract more website visitors and gain blog traffic, here are a few tips to get you started. Start by creating a strong and consistent brand identity for your blog. Make sure the name, logo, and other branding materials match your online presence. This will help you stand out from the competition and create a memorable online presence that potential readers can easily find. Optimize your blog for search engine optimization (Bend Cloud will help you with this). Publish high-quality content One of the best ways to gain blog traffic is by publishing high-quality content. This means...

It's no secret that marketing is constantly evolving. What worked a few years ago may not work today, and what works today may not work tomorrow. If you want to stay ahead of the curve, you need to be aware of the latest marketing techniques and avoid using outdated methods. In this blog post, we will discuss marketing mistakes that you should avoid at all costs, as well as some modern marketing updates! Why Does Marketing Change? The answer is simple: because consumer behavior changes. As our world changes, the way we consume information and make purchasing decisions changes with...

Cyber Security is an all encompassing term for security for anything that has electronics in it whether connected to the Internet or not. Besides desktop computers it means, mobile phones, tablets, laptops, network devices, etc. Some common Cyber Security best practices are listed below to help keep your business protected from cyber disaster: Control physical access to your computers and other IT equipment I know it sounds like common sense but periodically test your in house cyber security systems. If employees work from home you will want to ensure that all equipment used in the normal course of business is...

Cloud computing has become an essential service for large and small businesses seeking to succeed in this competitive economic climate. While the benefits of migrating to the cloud are significant, as with all major investments, it is important to research all of the risks. Cloud computing has its advantages and disadvantages for all businesses. Why is cloud computing so influential? Before cloud computing existed, organizations had to store all their data and software onsite. This was done in server rooms which their IT teams solely managed. The bigger the business, the more extra IT infrastructure was required. A thriving business...